Senior operators who help you build the right product - then build it.

A product-led development studio for ambitious pre-seed and seed founders.

Our operators have built and scaled products at

  • Funding Circle
  • Depop
  • Spendesk
  • ClearScore
  • Google

What to expect

Build the right thing, with a team that stays.

Proof before code

We challenge the brief before we build it, so your runway goes on what customers actually want.

Pace you can count on

Senior people and steady weekly progress, with timelines that hold long after kick-off.

A partner who stays

The same team before and after launch, with skin in the game and a stake in the outcome.

What Liftr is

A product partner, not a dev shop.

We embed senior product and engineering leadership into your build - the same calibre that scaled Funding Circle, Depop and Spendesk - so the team shaping what to build is the team that ships it.

  • Product judgement

    We pressure-test what to build before we write a line of code.

  • Senior, hands-on

    Operators who’ve built and scaled real products - not a junior bench.

  • Invested in outcomes

    We can take part of our fee in equity and back our own calls.

Where to start

Prove the pain, then the demand, then the product.

How we work

Senior teams, embedded and AI-native.

Embedded teams

We grow a team that thinks alongside yours - and hand skills in-house over time.

Vertical ownership

We design it, code it, ship it and grow it. Always your product - but we care about it like our own.

AI-native delivery

Modern AI tooling lets a small senior team ship at a pace a larger one used to.

Flexible ramp

Scale the team up or down around your runway and your product-market-fit evidence. No lock-in.

The alignment model

We can invest alongside you.

Convert part of our fee into equity. We reduce your cash burn, share the risk and stay invested in the outcome - not just the invoice. A development-for-equity partnership is already underway.

Three ways we protect your runway.

Leadership included

VP / CPO-level product guidance is included in every partnership.

Equity for rate

Trade 10–15% of our cash rate for an aligned equity stake - preserving runway when it matters most.

Patient exit

We come on as a long-term partner and sell down at a later round - never a drag on your raise.

Founder stories

Founders we build with, and back.

Case study · Pippa Labs

Pippa Labs - from product proposition to an oversubscribed pre-seed round.

We helped Pippa Labs shape its proposition and raise its pre-seed round, then built the first version of its product with a dedicated Liftr team.

Read the case study
Sector
AI infrastructure
Raised
£500k pre-seed
Team
7 senior specialists

Try Liftr

Let’s build something worth building.

Senior product and engineering operators, invested in your outcome.